Managed a design competition for the architecture and interior design for the Mondrian and Delano Hotels in the Echelon development in Las Vegas for Morgans Hotel Group.

A founding member of PLOT with Bjarke Engels, Julien De Smedt created a dynamic mountain landscape of thrusting peaks on the LV skyline.

The renowned Italian architect, Massimiliano Fuksas brought a fresh perspective and a daring landscape based approach to creating a new iconic silhouette to the LV skyline.

Bringing the iconic brands from Los Angeles and Miami Beach to the mecca of kitsch required a steady hand and a keen eye for branding and design to create the stylish destination expected of Morgans loyal guest following.

From restaurants in London, Lisbon and Las Vegas to concepts for Estee Lauder and CVS, Rockwell drives design through storytelling and emotional connections to consumers, guests and visitors.

Focused on the Planet Hollywood brand, we created restaurants in Munich, Zurich, Prague and Cannes as well as a New York Hotel and concepts for ice cream and the beach in the RG PH studio.

How do you design 20 hotels and 60 restaurants in 18 months? Like you eat an elephant - one bite at a time. Studios in Dallas, New York and LA were coordinated with the client in KSA to deliver unique designs for a development encompassing 12,500 rooms.

A dozen uniquely designed and themed Presidental Villas were designed by studios in New York, Dallas and LA; all coordinated with production teams in the WA Shanghai and Singapore offices.

A broad range of projects across Europe, Asia and the Middle East focused on expanding the definition of luxury for global travelers and explorers.

A wide ranging exploration of the opportunities to create a sustainable and profitable destination attraction for a 200 acre site on Antigua.