SIgnature tower located at the crossroads of the world. The property includes 509 rooms, the Blue Fin restaurant and Whiskey Bar in addition to meeting rooms and a fitness centre.
A pitch to Starwood Hotels to envisage the creation of a new mid-scale boutique lifestyle brand. The prototype eventually morphed into Aloft a few years later.
Following discussions with senior management, this presentation was created to capture the opportunity of expanding the original co-working model into a complete Live/Work/Play lifestyle ethos.
A global leader in integrated services, AECOM sought our input on the challenges and rewards of expanding their hospitality expertise and capabilities across their US platform.
An investigation into the almost limitless possibilities of entertainment, education and sustenance driven by the concept of creating a live venue built on Food and Theatre.
Bringing strategic consulting services to the Government of Antigua and Barbuda; the 50th anniversary of Antigua Sailing Week is a wonderul opportunity to expand the offering by coordinating a sport tourism and festival program with their trophy event.
Brand experience and activation are the drivers of partcipation and sharing - the new benchmarks for success in finding the balance between brief and business plan in creating memorable and profitable physical environments.
One of New York's newest event venues seeks to articulate its brand and positioning through a year long series of strategic activations and promotions.